Did you know there are three levels to a Toastmasters membership process?
Level 1: Prospect to Guest
Level 2: Guest to Prospect
Level 3: Membership Retention
Membership Building – the process of gaining new members in your club.
Member Retention – the process of keeping current members in your club so you can have a good membership base.
When you combine the two, you build upon your retained members by gaining new members.
Is your club struggling with membership growth or retention?
Do you have 12 or fewer members?
You can get some help for your club; email Toastmaster Todd Childers, [email protected]. Our Club Growth Director will set you up with a club coach that will help your club achieve Distinguished status this year.
It is important to keep in mind that it is not a linear process, but this post will give you some documents and links that will help you build and grow your club membership.
You will find links to Toastmasters International items as well as member created items that will help you.
Getting Started Documents
Use these three documents to help you get started with putting a plan in place for building and maintaining your membership.
Let the World Know PDF – Publicity and Promotion Handbook
Membership Growth PDF – Tips for finding new members and concincing them to join your club
From Prospect to Guest to Member PDF – Step – by – step path through the new member recruitment process
More Resources
The following blogs have even more resources for you to use. One is all about gaining new members and the other is all about maintaining members.
Helpful Toastmasters International Webpages
Covers topics such as “Welcome New Members,” “Member Testimonials,” and “Facts for First Timers.”
TIP: Share these pages at your open house (some are videos) or direct your guests to the webpage to view on their own, when they have time.
Here you can find information about Toastmasters Education and the Club Experience video.
TIP: Share the video at your open house or any time you have guests.
Membership Building (Must be logged in to toastmasters.org to view this page)
Learn about membership building programs for clubs or individuals.
- Smedley Award (August 1 – September 30)
- Talk Up Toastmasters (February 1 – March 31)
- Beat the Clock (MAy 1 – June 30)
- Individual Sponsors (ongoing – 5, 10, 15 get you pins and discounts)
Available for purchase from the TI store. Contains promotional brochures and booklets.
