Membership building is the process of gaining new members in your club.
Member retention is the process of keeping current members in your club so you can have a good membership base.
When you combine the two, you build upon your retained members by gaining new members.
Did you know there are three levels to a Toastmasters membership process?
Level 1: Prospect to Guest
Level 2: Guest to Prospect
Level 3: Membership Retention
It is important to keep in mind that it is not a linear process, but this post will give you some documents and links that will help you build and grow your club membership.
You will find links to Toastmasters International items as well as member created items that will help you.
Let the World Know PDF – Publicity and Promotion Handbook
Membership Growth PDF – Tips for finding new members and concincing them to join your club
From Prospect to Guest to Member PDF – Step – by – step path through the new member recruitment process
How to Gain New Members: Finding Prospects and Guests
Keeping Your Members: Member Retention
